Our Business Model
Guinness Ghana’s operations span every step of the value chain, from sourcing to brewing, packaging, logistics, and consumer engagement.
We currently produce over 2.5 million hectolitres of beverages annually, distributed through a nationwide network of over 8,000 retailers.
Key Capabilities
Our Supply Chain Partners
We create shared prosperity across every region we operate in, from smallholder farmers in Northern Ghana to distributors in Accra.
Innovation & Quality Control
Innovation drives all our operations, from product development through to packaging and production. Our teams study consumer insights to create beverages that suit evolving tastes while maintaining the heritage that defines us. Every product passes through rigorous quality control to ensure consistency, safety, and the distinct Guinness Ghana standard.
Part of the Castel Group
In 2025, Guinness Ghana became part of the Castel Group, one of Africa’s largest beverage companies. This partnership strengthens our operations, expands our regional reach, and enhances access to shared expertise and innovation. Together, we are building a more resilient, efficient, and proudly African business for the future